Domino’s

Delivering a New Design System for Domino’s

  • My role was lead component designer for Piecraft, Domino’s new design system

  • Dominos’ online ordering drives over 80% of its business and the brand wanted a refresh to boost this ecommerce experience

  • A comprehensive Figma library of 100+ components with prototype examples, usage documentation was created over a 16 week sprint cycle

  • Piecraft was built as foundation for the redesign of Domino’s ordering ecosystem 

  • My activities were part of an agile, dedicated systems team at IPG Elephant, Domino’s redesign partner 

Project is under NDA
Agency: Elephant

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